The Nigerian real estate market is currently navigating a significant “trust recession”. For many aspiring homeowners, fraudulent titles, hidden costs, and the anxiety of endless “stories” frequently cloud the dream of property ownership. Instead of the excitement that should accompany such a milestone, hesitation dominates the landscape, and we can all see the stories on the internet.
To reclaim the dream, savvy investors are shifting their focus from promises to proof. Whether you are a seasoned real estate investor or a first-time property buyer who wants to own a home or invest in landed property, the OWN IT 4 SURE framework provides a paper-tight journey to secure homeownership.
In essence, these investors have decided that they cannot find confidence in marketing brochures; instead, they find it in a developer’s willingness to be transparent and stay accountable. Like them, you must also be willing to do your due diligence. Before committing your hard-earned capital, make sure to put every deal to the SURE Test.
S — Secure Title: The Bedrock of Ownership
Does the property have a pre-verified and indisputable title?
In a market where “fake papers” are a major fear, owning a property with a pre-verified title is the gold standard for legal protection. A valid title is more than just a document; it is a signifier that your property is part of a legally recognized development rather than a standalone, high-risk plot.
This provides a significant edge against the risk of wasting capital defending your ownership in court. Top-tier brands with planned developments are thorough with their paperwork because their reputation is tied to your security. Ultimately, a secure title ensures that what you own today, you will own tomorrow…4 Sure.
U — Uncomplicated Finance: Strategic Wealth Management
Is the payment plan transparent, flexible, and stress-free?
Real estate is capital-intensive, but it should not be a financial burden. With structured financing, you can secure high-value assets without leaving a massive dent in your current accounts. Trusted brands eliminate “hidden charges” and offer options such as 10% initial equity and extended payment plans.
Beyond internal plans, look for brands that integrate with established initiatives such as the MREIF mortgage, the Federal Mortgage Bank of Nigeria (FMBN), and other long-term financing options. Uncomplicated finance means you can focus on building your legacy while your money works for you.
R — Reliable Infrastructure: Quality You Can Feel
Will the roads, power, and community amenities last for generations?
True confidence comes from seeing tarred or interlocked roads, consistent electricity, a dedicated water supply, and integrated sewage management already embedded in the masterplan. These essential amenities are often missing in standard property deals, forcing buyers to spend millions later on basic survival infrastructure.
Without reliable infrastructure, a property is just land or a house; with it, it becomes a high-yield asset. A project like Lagos New Town has been master-planned and designed with proper infrastructure to ensure you get the maximum value and comfort from your property from day one.
E — End-to-End Support: A Lifelong Partnership
Will the developer walk with you from the initial site visit to the final handover and beyond?
This is the ultimate “Trust Test.” Professional developers are distinguished from “noise-makers” by their commitment to the customer journey. Scammers take your capital and disappear; trusted brands provide support that continues long after they hand over the keys.
They offer professional guidance and support on the modifications, constructions, or any other paperwork that might be necessary. Their intent is to make you a repeat buyer, and the only way they can achieve this is to ensure you have an excellent experience before, during, and after making the purchase. Hence, they provide services beyond their scope of purchase and maintain long-term relationships.
In conclusion, when buying a property, your choice of partner is the most critical part of the SURE Test. One brand you can trust is Mixta Africa, which has more than 2 decades of experience delivering premium, master-planned communities such as Lagos New Town.
By choosing Mixta Africa, you aren’t just buying a plot or a building; you are choosing a professional partnership that guarantees a secure title, flexible financing, and world-class infrastructure, ensuring that what you own, you OWN IT 4 SURE.